Showing posts with label Jimmy Choo. Show all posts
Showing posts with label Jimmy Choo. Show all posts
A new trend, animal print interior for pink cars
Monday, July 5, 2010
Last week I saw the pink Fiat 500 for the first time. Of course, this is not something very unusual; pink is normal colour like red, blue or white. The interesting point when you offer pink as a colour option in a car, you directly targeted to women customers. Probably no man will ever buy a pink coloured car! Okay, may be a very cheap pink Bugatti Veyron can find some men customers but in general terms pink is for women. 
Offering pink in colour range of a car is a risky decision. Some of the potential men customers place the car into “ignore it” section and you might loss some customers. On the other hand, it can be beneficial! Women customers tend to shop quicker than men, this is something very clear :) This can make the pink colour as a reasonable option in automotive industry. Especially I can suggest this for Mercedes CLC! As the CLC is a total catastrophe, what can go wrong more? Just add pink colour to option list and you might have some new women customers. Actually Fiat 500 and Nissan Micra is offered in pink colour, honestly I did not see them on street that much but I am pretty sure that some people bought them.
However, the car companies does not take more serious action. Once you ruined the image of car by offering pink don’t stop there! Continue! And animal print option for interior. I am serious, just imagine. A pink Fiat 500 with animal print interior. If this car does not sell, I will not talk about car again! How I came up to this point? Just look at Vogue or Elle, everything is in animal print. Cheap brand, luxury brands, all of them are offering this.
I guess after the collaboration with Land Rover and Victoria Beckham, we can see these kind of interesting combination in Land Rover vehicles.
Pictures are taken from;
Fiat, Jimmy Choo and Nissan Websites
What to wear with my Aston Martin Cygnet ?
Thursday, March 18, 2010
I do know that Aston Martin is a very sexy car! However things are not that good with Toyota iQ based Aston Martin Cygnet! That's the best looking small car with pathetic infrastructure. I really admire the work of Aston Martin design team, they have created the best looking small car ever produced on earth! This car can be classified as a sculpture.The magnificent front look of Aston Martin transformed into Cygnet, that's a most important reason to buy this car. Actually when you see its front, you will forget the rest, and try not to drive that much ;) I did not have change to drive Cygnet, probably I may not have it for long time. But I really wish to see that Aston Martin not only designed a new sophisticated car but also offering the similar driving characteristics of Aston Martin to Cygnet.
A few hours ago, I have just seen the new pictures of Cygnet! And it will be ladies most favourite car :) Now Aston Martin Cygnet is offering various paint jobs. You can have animal print, your favourite paint or anything else. It is totally unlimited! This is very good way to add a character to a car; everyone knows, that's a Toyota but by this way it will have a very unique advantage. Actually it is very good way to differentiate the product ;)
From now on, I am pretty sure that, ladies who never thought about Cygnet will be asking to have one with their favourite animal print which is matching with their hand bags and shoes ;) And you can see this kind of fashion photo in Vogue in near future :) Which shoes fits with your Cygnet best ! Cars are becoming part of fashion ;)
Picture are from;
Aston Martin and Net-A-Porter Websites
Porsche Design for H&M
Wednesday, January 13, 2010
When we will see this slogan in advertisements? H&M worked with Jimmy Choo, Comme des Garcons, Karl Lagerfeld, Sonia Rykiel, Stella McCartney, Viktor and Rolf, Roberto Cavalli and Elio Fiorucci. Every year H&M offers a special collection from a very luxury fashion designer and people rush into H&M stores to grab one of them. Offering limited edition clothes, shoes and accessories boost their sales and strength their brand image, also helps to improve brand royalty. This strategy became a part of H&M's marketing strategy and every year, there is a new brand to offer.
As H&M worked with nine different fashion brands (may be more), I am expecting to see Porsche Design for next year. Why not? I love Porsche Design and I want to buy them with reasonable price :) All of those brands are luxury and their fanatics had chance to buy the reasonable priced ones by H&M, like ladies are buying Jimmy Choo from H&M. I know Porsche Design is working with Adidas but they could do an exception! I know that, if Porsche Design will be in H&M its brand image and target group may not fit with this picture. The others managed this very well, I think Porsche Design can do it also ;)Clutch vs. Clutch
Friday, December 25, 2009
Last year I heard some ladies talking about clutch in New Bond Street, London. The street holds luxury fashion brands and talking about clutch in front of Prada store. Then I learned that clutch is a type of bag, of course they weren't talking about the clutch which manual cars have between gearbox and engine.Interesting synonym!
I think, I don't need to describe the other cluch which we all know. Even if don't know it, I am sure that one day any of us smelled the burned clutch.
Don't miss confuse two different products :)Here is the two pictures for clutch. One from Ferrari F50 and the other one is from Jimmy Choo.
Pictures are from;
Net-A-Porter
UniversalAutoSports.com
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