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Of course, Ferrari's hybrid won't be offering a slower Ferrari for more price! This KERS technology is currently used by F1 cars, by pushing a button the energy stored while braking can be used for boosting the car. And you will have a faster 599, also Ferrari is saying hybrid 599 %35 is more economical. I don't think that, many Ferrari buyers will be influenced by this economy! Offering a hybrid means, while parking your 599, there won't any engine noise; just an electric engine!
If I could ever have money to buy a 599, will I buy a hybrid version !? I can consider it after I have a test drive with non-hybrid and hybrid models. May be this KERS technology can offer same feeling from F1.
Pictures are from;
Varta Website
My own picture